Published On Dec 26, 2016
Disneyland Paris 25th Anniversary TV Campaign - http://www.dlptoday.com/2016/12/26/di...
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Disneyland Paris has launched the media campaign for its 25th Anniversary celebrations, with new video advertising across international audiences on TV and online.
Following the tagline of “It’s Time to Sparkle” and all the starry-themed new additions, the commercials use the idea that “the one thing that shines most of all is the sparkle in their eyes” — that watching the events through a child’s eyes is the greatest show of all.
This first edition, released on the Disneyland Paris Facebook and Twitter feeds, features images of the fire-breathing Maleficent float in Disney Stars on Parade, C-3PO surprising a young Star Wars fan at Star Tours: The Adventures Continue and of course the fountains and fireworks of the new Disney Illuminations nighttime spectacular.
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