Think you know the ins and outs of email marketing? Think again! Join Jay Schwedelson, founder of SubjectLine.com and CEO of Worldata Group, as he guides us through the latest email best practices to cut through the noise and ensure your emails are making an impact. He’ll zero in on how to increase open rates with a few easy tweaks, how to get more responses on email offers and how you can improve email marketing ROI. From how to craft the best performing subject lines to creating interactive designs - this session will deep dive into what’s proven to drive strong direct marketing results via email right NOW. Learn tips, tricks, and brand-new tactics that you can apply to your campaigns.