After moving to Tennessee, Jada and Nic Jones had a hard time finding wholesome, organic food options—so they decided to solve that problem by starting a food truck business. A year later, Hen House is one of the best food trucks in the Nashville area, bringing in an average revenue of around $30,000 a month.

A food truck business was a natural choice for Jada and Nic. Jada’s background is in wellness and nutrition, while Nic has more than 20 years of experience in the food industry. They’ll share how that prior food business experience helped them grow their business, and what things they still had to learn along the way.

Starting a food truck usually costs less than opening a brick-and-mortar restaurant, but access to capital is still a common issue for founders. Jada and Nic share how they secured financing for building a food truck, along with food truck ideas to maximize revenue.

A well-crafted food truck business plan is crucial for someone starting their business on a budget. Jada and Nic explain how they planned in advance for Hen House’s launch so they could hit the ground running. We’ll also hear about their food truck design and what the steps were to go from idea to open for business.

If you’re wondering how to start a food truck business that’s built for success, this is an interview you’ll want to watch! And make sure to check out some of our past interviews with food truck and food cart business owners:

$54K/Month Food Truck Business (What Did It Cost to Start?) ►
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$105K Invested to Start a Food Truck Business (Did It Work?) ►
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Resources
https://henhousetn.com/ - See more about Hen House at their website
https://www.upflip.com/newsletter - Subscribe to the UpFlip newsletter for business insights delivered straight to your inbox
https://www.upflip.com/courses - Learn how to start a business step-by-step in the UpFlip courses
https://www.upflip.com/blog/how-to-st... - Step by step guide to starting a food truck business

Timestamps:
00:00 - Start
00:12 - Meeting Jada and Nic
00:55 - Nutrition background
01:46 - Coming up with concept
02:25 - What they wish they knew before starting
03:01 - Taking the truck on the road
03:39 - Startup costs
04:28 - Starting on a budget
05:21 - Best financing options
06:15 - Biggest regret
08:16 - Mistake they made
10:35 - How long to be successful
11:40 - How they took the leap of faith
12:59 - Building their brand
13:58 - Attracting new customers
15:36 - Landing interviews
16:29 - Fan Blitz
17:20 - Why rent a commercial kitchen
18:29 - Advice that’s changed their business
19:45 - Revenue, expenses, and profit
21:14 - Mindset for this business
22:28 - How to land the high-profit jobs
23:12 - Best and worst from year 1
25:02 - Outro

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