Published On Feb 8, 2022
Read more: https://searchcustomerexperience.tech...
Google, which owns a two-thirds share of the global browser market, plans to sunset the third-party tracking cookie. The Topics API, which aggregates anonymized audiences around particular subjects, is the company’s latest replacement idea proposed to developers and advertisers. Watch as TechTarget news director Shaun Sutner and news writer Don Fluckinger discuss the search giant's plans.
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