Often times, companies exist but without solving a truly unfulfilled​ need. Jamie Siminoff, the ​founder of Ring, shares best practices around building ideas around strong and vibrant communities. Jamie Siminoff is a successful inventor and entrepreneur who created the world’s first Wi-Fi video doorbell. Since its launch in 2011, Ring has experienced incredible success and growth wherein 2018, it was purchased by Amazon as the company’s second-largest acquisition. With numerous DIY security products dedicated to preventing and reducing crime, Siminoff is revolutionizing the smart home and creating safer neighborhoods throughout the world. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx