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Delve into the world of Product Management with insights from seasoned professional Zareena Ashraf. In this enlightening video, Zareena shares valuable perspectives on the mindset and skills required for success in Product Management, emphasizing that it's more than just a role—it's a way of thinking and leading. Gain actionable insights on managing internal vs. external product management, navigating stakeholder relationships, and measuring success to create value.

Main Points:

✅ Understand the differences between internal and external product management and how to excel in both areas.
✅ Learn effective strategies for managing internal stakeholders and gaining their support for product initiatives.
✅ Discover key metrics for measuring product success and techniques for creating value for customers and stakeholders alike.

ABOUT THE SPEAKER:

Zareena Ashraf is a Senior Product Manager with experience working in both Europe and India. She is currently working at Booking.com, helping build their leading travel platform. Before this, she held Senior Product roles at Informatica and Aurigo Software.

ABOUT US:
Product School (https://prdct.school/3DYNwmd) is the global leader in Product training with a community of over two million product professionals.

All of our instructors are Product Leaders working at top Silicon Valley companies including Google, Meta, Netflix, Airbnb, Uber, and Amazon.

Designed to fit into your work schedule, all certifications are taught live online in small cohorts.

Our methodology features the hands-on experience you need to build digital products, lead cross-functional teams, and career coaching to get your product management job or promotion.

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