The 2023 John Lewis Christmas TV advert is about a Alfie's quest for the perfect Christmas tree, and befriending a Venus flytrap named Snapper along the way

The retailer's Christmas ad is widely considered the major advertising event of the year - and signals that the run-up to Christmas has begun.

This year's ad - which comes with the strapline "Let Your Traditions Grow" - is the first campaign by Saatchi and Saatchi after John Lewis changed agency after 14 years.

The advert has the soundtrack Festa sung by Andrea Bocelli

Read more here: https://bit.ly/JohnLewisChristmasadve...

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