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In this video Digital Marketing Roadmap 2023we will put a light on essential steps and skills to becom a digital marketer in 2023.
Digital marketing is a strategic method that utilizes digital channels to promote products or services. It involves activities like social media marketing, SEO, content marketing, and email marketing to engage with a specific online audience. The objective is to increase brand visibility, attract customers, and generate leads and improve conversions. By leveraging digital platforms and data-driven insights, businesses can optimize their marketing strategies, personalize communication, and measure campaign performance. In today's competitive online landscape, digital marketing provides a cost-effective and trackable approach to connect with customers and drive business growth.
These days digital marketing is one of the most trending jobs. Digital marketing jobs are trending due to growing online presence, cost-effectiveness, targeted marketing, measurable results, constant innovation, and global reach. This has increased the demand of digital marketing professionals in the industry. It is predicted to have approximately 860000 job openings in 2023. From apparel industry to IT, Fintech and Pharma, digital marketers are in huge demand. The salaries of digital marketer may differ depending upon the skills, location or the company, however, on an average, the salary of a digital marketing manager in India is ₹ 6.4 LPA whereas in US it is $122,118.

00:00 Digital Marketing Roadmap 2023 - An Introduction
01:03 Digital Marketing Jobs and Salaries
02:07 Best Digital Marketing Program for 2023
04:13 Establish a Solid Foundation
04:35 Search Engine Optimization
05:03 PPC Ads
05:28 Social Media Marketing
05:53 Content Marketing
06:15 Email Marketing
06:34 Website Development Skills
06:54 Gain expertise in data analysis
07:16 Stay Updated

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➡️ About Post Graduate Program In Digital Marketing:
Get a hands-on Live Interactive Learning experience with this Digital Marketing Course. Learn via fundamental and advanced material, preparing you for your Digital Marketing Career. Get a Meta Certified Digital Marketing Associate exam voucher worth USD $99 to showcase your skills.

✅ Key Features
- Simplilearn's JobAssist helps you get noticed by top hiring companies
- Joint Purdue-Simplilearn Digital Marketer Certificate
- Become eligible to be part of the Purdue University Alumni Association
- Masterclasses delivered by Purdue faculty
- Harvard Business Publishing Cases
- Build your website & learn real-world hands-on digital marketing techniques
- Master sessions by Meta Blueprint trainer
- 6-credit transfer for the Purdue Online MS in Communication program
- Meta Certified Digital Marketing Associate exam voucher worth USD $99
- 5 Capstone problem statements and 15+ course-end projects
- 10+ case studies from brands like Adidas, KFC, Nike, Intel, etc.
- 35+ digital marketing tools
- Boost productivity with ChatGPT and AI tools (Blue Willow, Stable Fusion & Well Said Labs)
- Course aligned with Hootsuite and SE Ranking certification
- Learn using Meta Business Coach Chatbot
- Live classes delivered by Industry Experts along with self-paced content

✅ Skills Covered
- Website Creation
- Behavioral Marketing
- Keyword Research
- Search Engine Optimization
- Search Engine Marketing
- Campaign Management
- Social Media Marketing
- Mobile Marketing
- Content Marketing
- Content Strategy
- Strategies for Paid Campaigns
- Analytics ROI and Evaluation
- AI Automation and Emerging Technology

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