Investing in Influencer Partnerships to Reach Diverse Audiences
The Female Quotient The Female Quotient
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 Published On Nov 1, 2022

As influencer marketing continues to dominate, and as new platforms are on the rise, it’s critical for brands to consider diversity and inclusion when choosing content creators to help drive business. Tune in to this discussion in the #EqualityLounge at Advertising Week, where we will cover a range of topics including how to best identify influencers that reflect your audience and target diverse communities with cultural sensitivity and respect.

• Keely Cat-Wells, Founder and President, C Talent @ Whalar (Moderator)
• Alexa Royle, Account Director, Social Media Strategist, Tierney
• Alexis Madison, Director, Digital Strategy, Deutsch NY
• Kenny Gold, Managing Director and Head, Social, Content & Influencer, Deloitte Digital

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