Hermès Jumping Single Tour Apple Watch Band Review & The Customer Consciousness of Luxury
Not Really Rocket Science Not Really Rocket Science
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 Published On May 30, 2021

Hermès quietly dropped several new products this spring, including the Jumping Single Tour band for Apple Watch. Let's review the new band and also explore how Hermès is increasingly confident with the brand partnership with Apple as it starts marketing luxury Apple products for its own customers - not just Apple's.

"What are your bracelets?"
- Hermès Goliath: https://www.hermes.com/us/en/product/...
- Some thing a lady made a beach.

"Why do you wear your Apple Watch upside down?"
- Because I've accidentally called emergency services more than once when doing things with my wrists that accidentally kept the Digital Crown pressed down too long.

"How did you make your Apple Watch be upside down?"
- You can change this orientation in your Apple Watch settings.

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I briefly show Airtags products Nomad (no business relationship, just something I'm showing in the video): https://nomadgoods.com/collections/ai...

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