What is the difference between a WHY and a Just Cause? | Simon Sinek
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 Published On Feb 28, 2024

A WHY is objective and personal. Your WHY is who you are at your natural best; it's who you are when you are in flow.
šŸ‘‰ What is your WHY?

A Just Cause is subjective. It is an idealized vision of the world that you imagine, that you direct your life and your career to advance towards.
šŸ‘‰ Do you have a Just Cause?

Video from Illinois State Board of Education, September 2023, in conversation with Dr. Tony Sanders

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Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.

Described as ā€œa visionary thinker with a rare intellect,ā€ Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.

Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.

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Simonā€™s books:
The Infinite Game: https://simonsinek.com/books/the-infi...
Start With Why: https://simonsinek.com/books/start-wi...
Find Your Why: https://simonsinek.com/books/find-you...
Leaders Eat Last: https://simonsinek.com/books/leaders-...
Together is Better: https://simonsinek.com/books/together...

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