How Generative AI Is Changing Travel — With Marty Brodbeck
Alex Kantrowitz Alex Kantrowitz
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 Published On Premiered Dec 12, 2023

Marty Brodbeck is the chief technology officer of Priceline. He joins us for a deep interview about how Priceline is integrating generative AI into its customer experience, booking and post-booking, marketing, and the way it's working itself. Tune in for a discussion of how AI technology is being applied at the cutting edge with a leading technologist in the space.

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