Mark Zuckerberg volunteered to come before Congress to clear his name and repair Facebook's reputation. During his testimony, Zuckerberg exhibited some of the most classic examples of marketing manipulation. This analysis of Zuckerberg's Congressional hearings shows how Mark Zuckerberg manipulates everyone through the power of best marketing techniques.

This video analyzes Zuckerberg's speaking and discussion methods from both of the Congressional hearings of Mark Zuckerberg over the data scandal with the Cambridge Analytica. Facebook is accused of mishandling the data of 87 million users, an incident about which Facebook hadn't notify its users for 2 years.

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Sources:
The Senate hearing    • Facebook CEO Mark Zuckerberg testifie...  
The House hearing    • WATCH LIVE: Facebook CEO Mark Zuckerb...  

Atlas Advertising platform
http://adage.com/article/digitalnext/...
http://www.businessinsider.com/facebo...
https://techcrunch.com/2014/09/28/fac...
Audience Network http://www.businessinsider.com/what-i...


Some general stuff bout marketing techniques, if you want to get deeper into it:
https://www.inc.com/steve-tobak/how-t...
https://www.wikihow.com/Sell-a-Product
https://www.inc.com/joel-comm/sell-me...
https://www.monster.com/career-advice...
https://techcrunch.com/2014/08/20/sta...


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Credits:
Music by Chris Zabrieskie http://chriszabriskie.com/licensing/ and beats by Chuki Beats    / chukimusic  
and Jorge Mendez "Cold"

The footage and images featured in the video were for critical analysis, commentary and parody, which are protected under the Fair Use laws of the United States Copyright act of 1976.