In this interview with Marta Tellado, the CEO of Consumer Reports, one of the few Latina CEOs leading a major business organization in the United States, joins me to discuss her new book "Buyer Aware," her Cuban heritage, and strategies for consumers to reclaim their power in today's economy.

Episode Summary:
[1:01] Martha's Cuban heritage and its influence on her career
[1:07] "Buyer Beware": A guide to reclaiming consumer power
[2:42] Martha's role in Consumer Reports and her vision for consumer rights
[4:50] Exploring Martha's roots and her path to advocacy
[7:00] The mission and challenges of Consumer Reports in the digital age
[8:53] "Buyer Aware": Unpacking the book's inspiration and goals
[16:34] Pop culture trivia

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‘Highly Relevant' is a Latino pop culture podcast hosted by Jack Rico, a TV host, journalist, and film critic. He interviews Latino actors, musicians, journalists, and media executives to explore their impact on mainstream culture and entertainment.

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