New leaks by Facebook’s former operations manager Sandy Parakilas reveal that the feature Cambridge Analytica exploited in 2014 was also abused by tens of thousands of other app developers. In the first years of Facebook this appears to have been major source of the platform's growth and revenue.

Not just Trump Campaign, but also Obama's Campaign and most likely Hillary Clinton's too used social media manipulation to get more votes. The age of surveillance authoritarianism is already here.

Bitcoin:
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In February 2013 Facebook announced it would acquire Atlas Advertiser Suite from Microsoft. This was a major shift of business strategy for Facebook. Launching an advertising network like Atlas could help Facebook get ahead of Google in online advertising.

So offering app developers direct access to its pool of user data was directly counterproductive to the new strategy of creating their own ad network. Any of those developers could acquire Facebook data and sell them to the advertisers or launch their own ad networks. That's why Facebook terminated the feature Cambridge Analytica exploited in 2014.


Sources
Main articles: https://www.theguardian.com/news/2018...

https://nakedsecurity.sophos.com/2018...

Atlas advertising network articles:
https://techcrunch.com/2013/02/28/fac...

https://techcrunch.com/2014/09/28/fac...

http://adage.com/article/digitalnext/...

Social media & online manipulation
http://www.slate.com/articles/technol...

http://www.ibtimes.com/media-out-dest...

http://www.pnas.org/content/112/33/E4512

http://observer.com/2016/08/tech-comp...

https://searchengineland.com/google-c...


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