Published On Jul 6, 2020
It’s no secret that car companies have long turned to flashy advertisements to turn their cold vehicular appliances into fantasies we want to welcome into our lives. At Jalopnik, we happen to adore those cold vehicular appliances on their own terms, but we love the fantasies they’re wrapped in too.
Welcome to Ad Watch, where you’ll get to see some of the most fun, imaginative, and outrageous car commercials out there and we’ll try to pull back the TV magic to show you how they work on the inside.
Carmakers the world over have long found star power rather persuasive when it comes to putting buyers in cars, but no one has used it to greater effect than the Japanese manufacturers. They had a knack for getting A-listers on board for a quick 30-second spot for Civics, Cedrics, or Corollas that automakers in Europe and America just couldn’t pull off.
-Max Finkel
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