Karson Adam, TurboHost CEO, and Levis Matola, TurboHost Cofounder and Filip Borcov, Site.pro CEO discussing about Shared Hosting tips in Mozambique
#Mozambique #websitebuilder #sharedhosting #hostingservices #domain

00:00 TurboHost — leading hosting in Mozambique, 10 years on the market
00:50 Needs for websites and hosting only starting to appear
01:10 It used to be very difficult to register domain names
01:35 Mozambique cctld is more expensive than neighboring countries
02:00 ~$40 for .mz domain
02:10 Most popular payment gateways: M-Pesa, e-Mola
02:20 Mobile money is not a popular payment method in Europe
02:30 Mostly people pay via mobile money
02:35 Bank account not needed to pay via mobile money
02:40 Only several bank in Lithuania support Apple pay
02:55 Mobile money payment are popular across all Africa
03:10 Bank transfers between banks can take up to couple days
03:50 24/7 Support by email, call center only during working hours
04:10 Population ~30M, mostly people living in countryside
04:20 Internet penetration is very low
04:40 Mobile network and internet best coverage across capital region and coastline
04:50 Shared hosting price decreased and now costs ~$3 per month
05:50 Internet penetration ~30%
06:20 Social presence yet is mostly on social networks
06:30 Demand for website has grown recently
07:20 4G costs: 150GB only ~$35
07:40 Support mostly in Portuguese, but English is available
08:05 People used to choose global providers, but TurboHost changed this
08:30 Local customers are very price sensitive
09:15 Much easier to buy local services to global ones
09:50 Often big global providers don't care about problems
10:25 People yet not very familiar with website builders
10:40 Website builder is good option for those who doesn't want to spend a lot
11:10 The use of website builders is actually growing
12:00 Businesses are not mostly online
12:30 Lifehack #1: many testing with different pricing for different countries
13:00 Make customer pay something, then it's easier to upgrade
13:40 Market needs to be educated
13:55 Google or Office365 prices are extremely high
15:50 ~$1,5/mon for hosting + domain — generated huge traffic
16:10 Lifehack #2: People started buying domain for cheap and trying the product
16:50 In Mozambique people love good price
17:20 Upselling start after people buying something cheap and trying it
17:45 Lifehack #3: get customer who pays at least something but not free
18:34 Lifehack #4: Low price offer led to great and fast conversions
19:05 Lifehack #5: Price decreased 5x times increased sales
20:10 To activate a website a domain is needed
20:30 The need in domain forced people even to buy subdomains
20:45 At some point more subdomains were sold than real domains
21:00 The ease of 1 click purchase motivates people for buying
21:20 Lifehack #6: fail everyday and still try new
22:15 Fail: not focusing on content
22:45 Educational materials often bring a lot of traffic
23:50 Site.pro mission: earn more with website
24:10 Engaged customer will stay longer and earn with his website
24:45 Content with identity always stands out
25:10 Lifehack #6: try different things to attract customers and share the experience online

Making a Map of Your Pictures (also filmed in Mozambique)    • Making a Map of Your Pictures  
https://site.pro/Builder/Mo%C3%A7ambi...