At WIRED Smarter 2018 and 2019, we sat down with some of the UK's leading startup founders and leaders and asked them about their biggest mistakes, most important lessons and how business will change in the future.

WIRED Smarter 2020 is a one-day, multi-tracked business conference that explores the most critical trends, insights and innovations disrupting the way we engage our customers. Dedicated tracks to retail and money have been confirmed for 2020.

For more information on WIRED Smarter:
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WIRED events shine a spotlight on the innovators, inventors and entrepreneurs who are changing our world for the better. Explore this channel for videos showing on-stage talks, behind-the-scenes action, exclusive interviews and performances from our roster of events. Join us as we uncover the most relevant, up-and-coming trends and meet the people building the future.

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ABOUT WIRED
WIRED is where tomorrow is realized. Through thought-provoking stories and videos, WIRED explores the future of business, innovation, and culture.