2022 Ford Maverick
AUTO TV AUTO TV
28.8K subscribers
321 views
0

 Published On Premiered Jun 9, 2021

Maverick comes as a standard five-passenger, four-door pickup, with a full-hybrid powertrain and a projected EPA-estimated rating of 40 mpg city fuel economy* and 500 miles** of range on a single tank of gas. Tested and tortured to meet Built Ford Tough standards, Maverick offers ingenious design and storage solutions while enabling customization inside and out. It all comes with a starting MSRP of $19,995.

“The Maverick product proposition is like nothing else out there. It’s a great-looking truck featuring four doors with room for five adults, a standard full-hybrid engine with city fuel economy that beats a Honda Civic***, plenty of towing and hauling for weekend trips or do-it-yourself projects, and it starts under $20,000,” said Todd Eckert, Ford truck group marketing manager. “Maverick challenges the status quo and the stereotypes of what a pickup truck can be. We believe it will be compelling to a lot of people who never before considered a truck.”

Maverick won’t make its owners run up the bill for a good user experience, offering options for both built-in and brought-in technology. Its standard 8-inch center touch screen features Apple CarPlay® and Android Auto® compatibility so customers can have the experience they’re used to with their phones. Maverick has standard FordPass™ Connect with embedded modem and Wi-Fi for up to 10 devicesƗƗƗ, while standard FordPass™ makes it easy to find the truck, check fuel level, lock and unlock the doors, and start or turn off the vehicle – all from your phone.

The interior design is stylish and spacious, with thoughtful features and the versatility for city driving or escaping the urban life. Surprisingly roomy, there’s excellent leg and headroom, shoulder and hip width, and a comfortable seating position for both rows.

“This customer wants simple, but not basic, and Maverick is all about thoughtful details executed well,” said Barb Whalen, who led the team in choosing materials and colors. “We want this to have a straightforward, durable, honest, well-built feel. The interior was designed with function, purpose and ease of cleaning in mind to help make our customers’ lives better. We’re using unique textures and materials like reground carbon fiber for strength and visual interest. The dash panel has a stonelike finish, like a super-durable synthetic countertop. We strategically placed pops of color for functionality – creating an energetic space you want to be in.”

Form following function can be seen all over the interior of the all-new Maverick – right down to how the space is designed and utilized. Creating clever storage and useful features fell to Daniel George, interior leader, who calls Maverick “the ultimate first vehicle for my kids.”

What’s key, he said, was understanding how people actually use the stuff they bring in, rather than just expecting them to find places to stash it. Door armrests have a split design to allow a one-liter water bottle to sit upright in a bin rather than rolling around on the seats, while door pockets are huge and have lots of vertical clearance to store a tablet or notebooks. There’s a spacious storage bin under the rear seats that fits a fully inflated volleyball, laptop bags, roller blades, tools and other gear.

FITS – Ford Integrated Tether System – is a clever multitasking solution for rear seat passengers. There’s a FITS slot at the back of the front console that accommodates different accessories for endless personalization. An available accessory package includes cupholders, a storage or trash bin, cord organizer, double hook for grocery bags and purses, and under-seat storage dividers. More FITS slot creations are in development and Ford is working to publish the slot geometry so people can 3D-print DIY solutions to further fit their lifestyle. Those accessories can be stored in multiple slots under the rear seats, which could also be used for novel applications on their own.

Ford Co-Pilot360™ technology includes standard Pre-Collision Assist with Automatic Emergency Braking and Automatic High Beam Headlamps. Available options include Adaptive Cruise Control with Stop & Go, Blind Spot Information System with Cross-Traffic Alert, Lane Centering and Evasive Steering Assist. Five standard drive modes include Normal, Eco, Sport, Slippery and Tow/Haul to enhance performance and confidence over various driving conditions.

#Ford #Maverick #review #design #interior #exterior

show more

Share/Embed