Mastering Archetypes with Practical Examples & Tips
Kaye Putnam Kaye Putnam
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 Published On Dec 14, 2023

Take the Brand Personality Quiz: https://bit.ly/3T1h4HG

Explore Examples of Brand Archetypes to Fuel Your Creativity: Is your brand synonymous with luxury like Rolex, or does it embody a quirky and fun vibe similar to Old Spice? Jumpstart your inspiration for your brand's identity!

#onlinebusiness #brandpsychology #brandstrategy

🎙Tech Specs: https://kit.co/kayeputnam/youtube-liv...
🤓 Online Business Resources: https://www.kayeputnam.com/resources/

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00:00 Intro
00:21 Caregiver
00:50 Creator
01:16 Entertainer
02:06 Explorer
02:27 Girl/Guy Next Door
02:53 Hero
03:32 Innocent
03:56 Lover
04:32 Magician
05:02 Maverick
05:29 Royal
05:55 Sage

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📚 MY FAVORITE BOOKS:
Personal Development Books: https://kit.co/kayeputnam/self-develo...
Branding Books: https://kit.co/kayeputnam/branding-books

💻 BUSINESS TOOLS & SOFTWARE I RECOMMEND:
Set up & sell an online course: http://bit.ly/KayeTeachable
Host live or evergreen webinars: http://bit.ly/KayeEZWebinar
Build a lead-generating quiz: http://bit.ly/interactquizzes
Archetype-specific templates & assets: http://bit.ly/KayeCM
Captions for videos: http://bit.ly/KayeRev
Drag & drop launch funnels: http://bit.ly/KayeCF
I use Divi to build 99% of sites for me & clients: http://bit.ly/KayeDivi
& prefer to host on WPEngine: http://bit.ly/KayeWPEng (get 2 months free!)

Many of the links are affiliate links, meaning if you sign up, I’ll get a small payment as a thank you at no additional cost. I appreciate you supporting this channel!

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🧠 ABOUT:
Kaye Putnam is a psychology-driven brand strategist for entrepreneurs who want to stand out in the market, connect with clients/customers on an emotional level, and scale their businesses.

Stick around & subscribe to learn more about... naming your brand, using psychology in business, online marketing strategy, brand design, finding your voice, creating a team culture, scaling using brand standards, ...and a whole lot more!

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