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"On this a question arises: whether it be better to be loved than feared or feared than loved? It may be answered that one should wish to be both, but, because it is difficult to unite them in one person, it is much safer to be feared than loved if you cannot be both."

- Niccolò Machiavelli, The Prince, Chapter XVII

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Ideas from Machiavelli's, The Prince...

BE FEARED: YOU ARE HERE
NEVER BRING OTHERS TO POWER:    • NEVER BRING OTHERS TO POWER | The Pri...  
ACQUIRE WHEN YOU CAN:    • ACQUIRE WHEN YOU CAN | The Prince by ...  
DESTROY, DO NOT WOUND:    • DESTROY, DO NOT WOUND | The Prince by...  
BE BOTH THE MAN & THE BEAST:    • BE BOTH THE MAN & THE BEAST | The Pri...  
DO NOT BE NEUTRAL:    • DO NOT BE NEUTRAL | The Prince by Nic...  
BE PRESENT:    • BE PRESENT | The Prince by Niccolo Ma...  

📖 View all The Prince videos    • The Prince by Niccolo Machiavelli (Ke...  

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