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If you've been on the internet for more than 5 minutes, you've probably heard of ASMR, or Autonomous Sensory Meridian Response. It's the weird - but pleasant - sensation some people get from certain trigger sounds or sensations. It's sparked an entire industry of content, but it's still a bit of a mystery. Let's try to get to the bottom of it.

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LINKS LINKS LINKS
https://www.kcl.ac.uk/research/explor...
https://www.su.edu/faculty-staff/facu...
https://firstmonday.org/ojs/index.php...
  / how-advertising-made-asmr-mainstream  
https://www.channel3000.com/asmr-goes...
https://dlmdd.com/brands-connecting-t...
  / how-advertising-made-asmr-mainstream  
https://www.nationalgeographic.co.uk/...
https://www.smithsonianmag.com/scienc...
https://theconversation.com/asmr-what...
https://www.nationalgeographic.co.uk/...
https://www.ncbi.nlm.nih.gov/pmc/arti...
https://www.nationalgeographic.co.uk/...
https://pubmed.ncbi.nlm.nih.gov/27196...
https://www.tandfonline.com/doi/full/...
https://journals.plos.org/plosone/art...
https://www.sciencedirect.com/science...
https://www.statisticshowto.com/welch...
https://www.sciencedirect.com/science...
https://www.essex.ac.uk/news/2022/03/...
https://journals.plos.org/plosone/art...
https://www.frontiersin.org/articles/...
https://www.nationalgeographic.co.uk/...
https://www.nationalgeographic.co.uk/...
https://www.nationalgeographic.co.uk/...
https://www.smithsonianmag.com/scienc...
https://www.smithsonianmag.com/scienc...
https://www.nationalgeographic.co.uk/...
https://www.smithsonianmag.com/scienc...
https://www.nationalgeographic.co.uk/...
https://www.smithsonianmag.com/scienc...

TIMESTAMPS
0:00 - ASMR Sketch
2:02 - What Is ASMR?
3:33 - History of ASMR
4:25 - ASMR In Mainstream Media
5:15 - How Does ASMR Work?
7:50 - Who Experiences ASMR?
9:46 - The Opposite of ASMR
11:41 - ASMR Preferences
13:30 - Sponsor - Factor