One of the biggest threats to life in the developed world is silent, invisible, and something every one of us will face at some stage in our lives.

Loneliness increases our chance of dying prematurely by a greater percentage than living with obesity or excessive drinking.

And yet we are not warned about this killer at school, and we're certainly not taught about how to protect ourselves against it, or how to handle things when it strikes.

In truth, the experience of loneliness is hugely misunderstood. I hope this short video will begin to shine a light on this ubiquitous problem ♡

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Betwixt is a fantasy text-based adventure game that combats stress, anxiety and loneliness, too. You can download it on the iOS AppStore or Google Play.

Study references:

- 'Social relationships and mortality risk: a meta-analytic review', Julianne Holt-Lunstad, Timothy B. Smith, and J. Bradley Layton, 2010
- ‘An Epidemic of Loneliness and Despair: How Wisdom Can Help', Q&A with Dilip V. Jeste, M.D., University of California, San Diego, 2021
- 'Loneliness Matters: A Theoretical and Empirical Review of Consequences and Mechanisms', Louise C. Hawkley, Ph.D. and John T. Cacioppo, Ph.D., 2013
- Brené Brown, 'The Call to Courage', 'The Gifts of Imperfection', and "Braving the Wilderness'

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