The song is written from the perspective of a corrupt businessman who doesn't truly grasp the volume of damage he's inflicting on Earth. He's following this childish dream he has in which he's a cowboy-like figure, using a lasso to conquer (and simultaneously destroy) celestial bodies, our Earth included. I was inspired to write this song after reading an article about the possible sale of land on the moon. I felt like the concept of the moon being sold perfectly encapsulates the main reason for climate change - the top 1% don't know when to stop capitalising and when to start caring. The visuals I shot on an old camera are short clips of central London, showcasing a polluted urban landscape.