Watch the video, use the following link to access the English Speaking Feedback tool for free from Synergetics Education, and then with your English speaking friends or by yourself practice the following Questions and Sales Techniques found in the video. The Speaking Feedback App will give you personalized feedback on your English and ways to improve your next sales conversation.

https://englishspeakingfeedback.com

SUMMARY FIRST 12 MINUTES: TLDR

Prospecting (0:02 - 6:36):

Three types of prospects: people you don't know (cold market), people you know (warm market), and people your people know.
Different prospecting methods: social media, networking events, friendship farming, and referrals.
Center of influence: Identify and connect with the top 20 people you respect in your community for coffee and relationship building.
Approach and Contact (6:37 - 8:52):

Develop scripts for various communication channels like email, LinkedIn, and phone calls.
Emphasize the importance of having a script while allowing room for personalization.
Presentation (8:53 - 11:28):

Presentation is crucial but not the sole determinant of success.
Effective presenters ask questions to understand the prospect's needs and tailor their pitch accordingly.
Avoid lengthy talks and focus on engaging the prospect through questions.
View customers as individuals and propose solutions based on their specific needs and preferences.

KEY WORDS


Entrepreneur
Salespeople
Sales process
Discipline
Details
Prospecting
Approach and contact
Presentation
Follow-up
Referral
Customer relationships
Networking events
Friendship farming
Center of influence
Script



DISCUSSION QUESTIONS

Prospecting:

Definition: The process of identifying and reaching out to potential customers or clients.
Example Sentence: Successful prospecting involves finding innovative ways to connect with individuals who may be interested in your product or service.

Leak (in the sales process):

Definition: A point of weakness or inefficiency in the sales process that hinders successful outcomes.
Example Sentence: Identifying and fixing leaks in the sales process is crucial for maintaining consistent revenue growth.

Discipline:

Definition: The ability to maintain consistent effort, work ethic, and diligence in achieving goals.
Example Sentence: Sales success requires discipline, as it involves consistent follow-through, attention to details, and a strong work ethic.
Details:

Definition: Specific and small elements or facts that contribute to the overall success of a task or process.
Example Sentence: Paying attention to details is essential in sales, as it ensures a thorough understanding of customer needs and preferences.

Winging it:

Definition: Approaching a task or situation without proper preparation or a well-thought-out plan.
Example Sentence: In sales, it's essential to avoid "winging it" and instead focus on strategic planning and effective communication.
Conversion:

Definition: The process of turning potential leads or prospects into actual customers.
Example Sentence: Improving conversion rates in sales involves understanding customer needs and providing tailored solutions.

Referral:

Definition: A recommendation or reference provided by a current customer to a potential new customer.
Example Sentence: Building a network of satisfied customers can lead to valuable referrals, enhancing the sales process.

Maintaining Customer Relationships:

Definition: The ongoing effort to nurture and sustain positive interactions with existing customers.
Example Sentence: Successful businesses prioritize maintaining customer relationships to ensure repeat business and positive word-of-mouth.

Approach and Contact:

Definition: The phase in the sales process where initial contact is made with a potential customer, often involving introductions and establishing rapport.
Example Sentence: A well-crafted approach and contact strategy can set the tone for a positive and productive sales interaction.

Presentation:

Definition: The act of formally conveying information about a product, service, or proposal to a potential customer.
Example Sentence: Effective presentations focus on engaging the customer through questions and addressing their specific needs and concerns.

This is a repost for the purposes of helping the public with their Advanced English for Sales under Youtube license. Watch the original here and check out Patrick Bet-David's amazing podcasts:    • How to Improve Your Sales Process and...  

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