#India #Fairness #Beauty #BodyPositivity #FairnessCreams #SkinColourDiscrimination #BodyImage #Bollywood #Documentary
Through advertisements, films and everyday life, women in India are constantly told that fairness equals beauty. Where did we get this idea? What does this do to women with dark skin? And where do we go from here?

This documentary was created as a student project by Anuja Premika, Desiree D’Souza and Neha Joshi, students of Masters of Arts in Mass Communication and Journalism, St. Francis College for Women, Begumpet, Hyderabad.

Thanks to:
Arupuda Mary Rajan (Asst Prof of Psychology, St. Francis College for Women, Hyderabad)
Tatiana Dias (Junior Beauty Editor, Mumbai)
Gopinath Rajendran (Entertainment Journalist, The New Indian Express, Chennai)
Dr. Nirmala Purohit (Dermatologist, Nirmala’s Skin and Heart Clinic, Hyderabad)
Michelle Job (Photographer, Hyderabad)

Annie Preethisa (Software Developer)
Rerlin Johnson (Design Engineer)
Jenny Rejlin (Interior Designer)
Jerusha Myrtle (Audiology & Speech Pathologist)
Aksha Metilda (Electrical Engineer)
Shirley Pratyusha (Student)

Anand Fancy Store, MG Road, Secunderabad
Dr. Nirmala’s Skin and Heart Clinic, Nizampet, Hyderabad

Royalty Free Music:
Aleksandr Shamaluev - Dramatic Cinematic - https://www.ashamaluevmusic.com/
Fesliyan Studios - Warm Light - https://www.fesliyanstudios.com/
Ben Sound Music - Sad Day - https://www.bensound.com/

Photos:
Wikimedia Commons - https://commons.wikimedia.org/wiki/Ma...
Flickr - https://www.flickr.com/
Wikipedia - https://www.wikipedia.org/

Footage:
Dark Skin & Getting Married - Saikiran -    • Dark Skin & Getting Married | Stand U...  
Diana Penty At Estee Lauder Event - BollywoodSpy -    • Diana Penty At Estee Lauder Double We...  
Kala Chasma, Baar Baar Dekho - Zee Music Company -    • Kala Chashma - Full Video| Baar Baar ...  
Chittiyaan Kalaiyaan, Roy - T-Series -    • 'Chittiyaan Kalaiyaan' FULL VIDEO SON...  
Gori Gori, Main Hoon Na - T-Series -    • Gori Gori [Full Song] Main Hoon Na | ...  
Vennilave Vennilave, Minsara Kanavu - AVM Productions -    • Vennilave Vennilave Song | Minsara Ka...  
Manjal Veyil, Vettaiyadu Vilayadu - Five Star Audio, Hit Music, Ayngaran Music, An Ak Audio
Kalyana Vayasu, Kolamaavu Kokila - Zee Music Company -    / zeemusiccompany  
Takkunu Takkunu, Mr. Local - Think Music -    • Mr.Local | Takkunu Takkunu Video Song...  
Paradesi - Gemini Audio
Jeyam - M. L. Movie Aarts
Thaana Serndha Kootam - Studio Green -    / officialstudiogreen  
Naanum Rowdy Dhaan - Wunderbar Studios -    • Naanum Rowdy Dhaan - Neeyum Naanum | ...  
Ennai Noki Paayum Thota - Ondraga Entertainment -    • Visiri - Video Song | Enai Noki Paayu...  
Sandakozhi 2 - Sony Music India -    • Sandakozhi 2 - Kambathu Ponnu Tamil V...  

Advertisements:
Himani -    • Himani Baby Oil  
Dior -    / @diormakeup  
Makeup Forever -    / mufepro  
Fenty -    / @fentybeauty  
Estee Lauder -    / esteelauder  
Loreal -    / lorealparisindia  
Maybelline -    / maybellinenewyork  
Maybelline India -    / sensationalmny  
Revlon -    / revlonindia  
Lakme -    / ilovelakme  
Olay -    / olayindia  
Fair and Lovely -    / @glowandlovelyindia  
Garnier -    / garnierindia  
Ponds -    / pondsindia  
Fem - https://www.dabur.com
Himalaya -    / himalayaherbalsindia