This is a debut episode of Squaretalk podcast, featuring the co-founder and CEO of Squareshot – Alex Davidovich.

Pylyp Sukhenko, Content & Brand Manager at Squareshot, and Alex sat down to explore the path that led to the creation of the product photography service Squareshot as well as the productization and the landscape of content production.

Apple podcasts:
https://podcasts.apple.com/us/podcast...

Spotify:
https://open.spotify.com/show/4gvq1R1...

Google podcasts:
https://bit.ly/2XFOou6

Follow us on socials:
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  / squareshot  

Website:
https://www.squareshot.co/

0:00 Introduction of Alex Davidovich
0:35 Alex's background, the birth of Okrug
9:28 Digitalization of a traditional retail brand
20:14 Leaving Ostriv, starting Sadvent in the United States
24:10 Pivot from Sadvent to Squareshot
29:15 Productization of content production services
38:35 Predictability in pricing
45:36 How to choose a product photography studio
50:37 What's next for Squareshot?