Persuading a buyer to move forward with your proposal can be tough if (a) the customer is happy with their current solution and/or (b) is too afraid to make a buying decision. In this Fast Class, you'll learn 7 strategies to get the potential customer to see things differently and hopefully motivate them to buy from you. These strategies are:
Comparison with Competitors
Comparison with Market
Running the Numbers
Cost of Inaction: COI v. ROI
Show & Tell: Experiential
Social Proof
Experts/Opinions

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