Create Relatability - Ben Zhang
ArtCenter in China ArtCenter in China
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 Published On Sep 27, 2019

Ben Zhang's Speech at "The Future of Entertainment" design conference. Beijing, China. 2018.6.22

Bin Zhang is a Lead concept artist at Blizzard Entertainment US, with more than 10+ years of experience in game industry. He has been leading the team created a game called Overwatch, a team-based multiplayer first-person shooter. Overwatch’s game design and art direction is so unique and fresh, since launch it has attracted more than 35 million players across the globe, also has won numerous game awards, including being named Game of the Year at The Game Awards 2016, D.I.C.E. Awards, and Game Developers Choice Awards, as well as several awards and nominations highlighting its art direction and as a leading multiplayer game. Bin is a concept artist veteran, his expertise covers many different discipline, from character to environment, from UI to VFX, from illustration to production concepts, across fantasy to sci-fi. Some of his work also being featured in various books, such as "Book Of Tyrael", "The Art of Overwatch", "72 Transformations".

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