Talking on Eggshells: What to Say When you Don’t Know What to Say

00:00 Introduction

Round 1:
06:53 Tip 1: Elevator Speech into an Elevator Pitch
10:50 Tip 2: Accusation, Do Not Deny It, Redirect
12:59 Tip 3: What to do when someone makes a mistake
15:37 Questions and chat comments

Round 2:
25:12 Recap of first round
25:52 Tip 1: What to do when people complain… Explain.
28:23 Tip 2: Complex is forgettable. Make it Memorable and Retweetable.
32:17 Tip 3: Don’t Explain. Startling stats, Imagine, Show evidence.
36:07 Questions and chat comments

Navigating high pressure conversations is an unavoidable reality. From weathering false accusations to managing frustrated stakeholders, these moments can make or break your impact as a leader. But what if you could turn these challenges into opportunities for clarity, collaboration, and control?

Enter Sam Horn, CEO of The Intrigue Agency and a sought-after communication strategist who has taught more than half a million people worldwide how to transform every word into a lasting impression. 

In this interactive session — a personalized communication bootcamp — Sam will spend the first few minutes sharing her approach to crafting words that matter when every second counts. Next, three to four participants will have an opportunity to work directly with Sam in the session. After explaining the challenge you are facing —an upcoming investor pitch or company-wide policy change, for example — Sam and other participants will help you create an articulate, memorable, and impactful message.

Whether you participate or just tune in, you will leave this Virtual Gathering with new tools and tips to turn resistance into receptivity, confusion into clarity, and “infobesity” into intrigue, equipping you to approach communication with confidence, putting the feeling of “talking on eggshells” in the past.

Speaker Bio:

Sam Horn
Founder & CEO, The Intrigue Agency

Sam Horn is the CEO of The Intrigue Agency, a positioning/messaging
consultancy, which helps people design and deliver TEDx talks, keynotes,
funding pitches, and one-of-a-kind brands.

She is also the CEO of the Tongue Fu! Training Institute, a trade-marked
communication skills approach, that teaches how to give and get respect
at work, at home, online, and in public.

Sam is the author of 10 books from major publishers including Tongue Fu!®,
POP!, Take the Bully by the Horns, SOMEDAY is Not a Day in the Week, and
Washington Post bestseller Got Your Attention? Her work has been featured in
dozens of publications including The New York Times, Forbes, and Harvard Business
Review, and she has been interviewed on every major network. Sam has had the
privilege of speaking to more than half a million people worldwide for clients
including Boeing, Accenture, and National Geographic.

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