Contractor and Denver business owner Rico León, HGTV host of “Rico to the Rescue”, joins us this year as METALCON’s keynote speaker on October 18 at 10:00 AM

A Puerto Rican raised in Pittsburgh, his blue-collar, East Coast hard-knock surroundings cultivated his enthusiastic work ethic and success. Driven by his parents’ past experience with a crooked contractor, Rico advocates for families and resolves conflicts between emotionally and financially stressed homeowners and their builders to turn renovation and construction nightmares into dream homes. Rico and his skilled team tour each home to assess the status of projects, try to resolve issues with the builder, and create a renovation and design plan to turn the construction nightmare into a beautiful home.

Rico has been on both ends — as a contractor and a homeowner — and he is not afraid to hold builders accountable. In his keynote, Rico will share some of his most unforgettable experiences and lessons learned from dealing with crooked contractors and helping families navigate the process—covering the good, the bad and the ugly about construction, the insurance industry, incompetent contractors and brutally honest advice to help everyday people.

Next, he will participate in a moderated discussion by Tony Bouquot of the Metal Building Manufacturers Association followed by audience Q & A along with a VIP meet and greet and an autograph signing.

Learning Objectives:
- Discover how to manage a change in project contractor
- Get tips and tricks on managing business relationships in emotional situations
- Understand what it means to be a client advocate
- Develop skills to be a conflict negotiator between clients and subcontractors