SEO in 2024 - The SEO Weekly - Episode 79

Twitter:   / ipullrankagency  
LinkedIn:   / ipullrank  

Host: Garrett Sussman | Demand Generation Manager at iPullRank
Twitter:   / garrettsussman  

In this week’s episode, we cover Semrush 2024 Ranking Factors, SGE’s Impact on organic search traffic, and some cool homemade SEO tools.

Links from the weekly recap:

***********Google/SERP Updates:***********

Google Business Profile Websites - Google
https://support.google.com/business/a...

End of Year 2023 Recap - Google Search Central
https://developers.google.com/search/...

Google Documentation Updates - Google Search Central
https://developers.google.com/search/...

***********Feature Story:***********

How Google Perfected the Web - The Verge - Mia Sato https://www.theverge.com/c/23998379/g...

2024 Ranking Factors - Semrush - Marcus Tober
https://www.semrush.com/blog/ranking-...

Danny Sullivan on Author Bylines
  / 1744373098432864386  

Danny Sullivan on the Perfect Page
  / 1744750934742458618  

How Google Sees Web Content - Tweet via Ori Zilbershtein
  / 1744737904906375431  

***********AI Generation and SEO:***********

GPT-4 vs. Google Cloud: Performance comparison on 9 SEO tasks - Lazarina Stoy
https://searchengineland.com/gpt-4-vs...

The Impact of Google's Search Generative Experience on Organic Rankings - Authoritas - Laurence O’Toole
https://www.authoritas.com/blog/resea...

News Outlets Can’t Avoid Google’s AI – But Here’s How You Can Prepare For It - iPullRank - Garrett Sussman
https://ipullrank.com/news-seo-and-sge

Help Google and LLMs Understand Your Business with AI - iPullRank - Andrea Volpini https://ipullrank.com/resources/webin...

***********Twitter/LinkedIn:***********

FAQ Snippets have left the SERPs again - Brodie Clark
https://x.com/brodieseo/status/174426...

Fun Parody Twitter Accounts:

Google Search Honest
  / googlehonesty  

The Search Onion
  / thesearchonion  

***********General SEO:***********

Highly Visible and Low Quality (or Unhelpful) – A Most Dangerous SEO Combination - Glenn Gabe
https://www.gsqi.com/marketing-blog/h...

What Is Google’s Navboost Signal? - Dan Taylor https://dantaylor.online/blog/what-is...

Report: Google Perspectives Dominated By Twitter, YouTube & Reddit - John Shehata https://www.seroundtable.com/google-p...

Audit and fix duplicate content: A guide to helping Google choose what to rank - Wix - Lazarina Stoy
https://www.wix.com/seo/learn/resourc...

Aleyda Solis’ SEO FOMO Chat Hub
https://hub.seofomo.co/

***********Tools/Features: ***********

Keyword Search Filters: Intent, Brand, Question – Google Looker Studio - Mike Gilney
https://www.mikeginley.com/blog/searc...

SEODiff - Compare Content and HTML from Wayback Machine Screenshots - Paul Shapiro
https://searchwilderness.com/seodiff/

Bio to Schema - Custom ChatGPT - Lidia Infante
https://chat.openai.com/g/g-mbXfF9SRS...
  / 1742498789829877868  

***********Rankable***********

An Optimist’s View on Generative AI, Content, and SEO ft. Ryan Law – Rankable Ep. 126
https://ipullrank.com/generative-ai-c...

Don’t Burn The Environment With Your Digital Footprint ft Chris Butterworth – Rankable Ep. 127
https://ipullrank.com/environment-dig...