Comparison between E3 demos and retail version of recent Ubisoft games. I encourage you to not only focus on textures or lighting, but also on animation, level design, assets, physics, and sound. Recorded in 1080p at max settings on PC with a controller. E3 footage is always before retail footage.
0:00 Intro
0:26 Watch Dogs
2:33 The Division
5:58 Rainbow Six Siege
9:47 Far Cry 4
12:20 Far Cry 3
15:18 Outro
Intro theme: https://goo.gl/986wk7