In this #RevenueTalks podcast clip, Kevan Lee (VP of Marketing, Oyster®) explains what numbers make up his go-to-market team's scoreboard.

Hear more about how Kevan thinks about go-to-market alignment by listening to his full episode:    • Revenue Talks with Justin Keller | Wh...  

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#sales #marketing #salesandmarketing
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About Drift: Drift is more than just a technology company. Drift is a connection company. Connecting buyers with sellers and empowering experiences everyone loves.

At Drift, we believe that from meeting people to starting a business relationship, everything starts with a conversation. Drift specializes in helping start the right business conversations — making sure they happen when they’re supposed to and completely personalizing them to buyers.

Drift's Conversational Cloud, comprised of Conversational Marketing, Conversational Sales, and Conversational Service, all powered by underlying Conversational AI, breaks down the silos across your team so you can deliver personalized experiences that turn into more quality pipeline, revenue, and happy customers.

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