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What happened to Ouya Game Console?

Ouya, a video game console the size of a Rubik's cube wanted to achieve something from its conception. They wanted to open the last closed platform, television.

It was also set to raise $950,000, in the Kickstarter crowdfunding site and exceeded that goal without problems. In its first two days of the campaign, it raised two million dollars and finally obtained $8.5MM, for its development.

The console arrived at the market with the JellyBean version of Android as its operating system. Part of its appeal was that users could root it at will without losing the warranty.

The passion for video games of Julie Uhrman, founder and CEO of Ouya, led her to play on various platforms, but she always wanted to return to one: TV. That's why she decided to promote this initiative.

The project was born in 2012, but the console was a commercial fiasco. In 2015, it was acquired by the video game company Razer and survived until June 2019, when that company decided to end it.

What happened? This is Company Forensics: Ouya.

#slidebean #startups #Ouya

How was this console? - 3:48
Competition - 5:22
Allies - 7:28
What went wrong for this console? - 9:26

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