Back in late 2021, there was a car that made one of the biggest splashes in Korean automotive history. And it wasn’t the Kia EV6 or the Genesis GV60, that received all the attention around the world, but it was a little car called Hyundai Casper. A very friendly sounding Casper stirred up Korea, not only because of its very friendly starting price of just over $10,000 US but because it was the first Hyundai city car to make introduction in Korea in 20 years since its Atos city car was last produced in 2002.
As soon as the reservation site was up, the tiny Casper astoundingly took in nearly 20,000 units of order, far exceeding the company’s production plan of 12,000 units for 2022. This overwhelming success is indicative of how much people are thirsty for simple transportation, in a world filled with large vehicles with price tags that most people aren’t really able to afford.
Although Casper currently only comes as an ICE version, there looks to be a similar kind of sensation that could rock the EV world as well.
In this episode, we will look deeper into the small car fever that’s sweeping Korea and expect it to flow over into EVs in the near future.

#KiaEV1 #KiaEV4 #IONIQ3

0:00 Intro
0:16 Introduction
1:34 Background
3:42 Kia EV4 & IONIQ 3
4:37 Kia Niro EV & Hyundai Kona EV
6:40 A-segment EV
7:04 Drivetrain
8:30 Size
9:26 Competitions
10:15 IONIQ 1
11:15 Question

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