In this Episode, we host The Perfume Man of India - Aakash Anand, Founder & CEO of Bella Vitta - India's largest new-age perfume brand (INR 600 CR+ in revenue).

Aakash is one of the most brilliant founders we have had an opportunity to host on the podcast and this episode is as fire powered as a conversations can possibly be.

We understand his journey, his energy and his ingredients of success. You are in for a phenomenal ride, have a super one and keep sharing forward.

00:00 - Preface
01:23 - Introducing the Perfume Man of India
03:35 - The Journey
08:06 - Early days for Aakash
09:48 - Meaning of Wealth
11:31 - Identifying which Business to build
15:23 - Do Not Complicate Business Building
18:14 - Bootstrapped vs Funding
20:48 - Why CAC is stupid?
24:30 - Omnichannel Presence for Brands
26:55 - People Management
29:33 - House of Brands
31:57 - The Founder Energy of Aakash
34:00 - How to become a Great Founder
37:10 - What keeps Aakash going post-success?
39:50 - How do Friends describe Founders?
44:40 - Describe the Indian Consumer
47:01 - The Power of Manifestation
51:02 - Expressing what you want
55:22 - What does Aakash fear?
56:50 - Spaces where Big Companies will be formed
1:01:10 - Final Learnings