Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRu
Order 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0

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🎧 Stream Figuring Out episodes on Spotify:
https://open.spotify.com/show/736rhmW...

📺 Watch Figuring Out episodes on YouTube:
   • Figuring Out With Raj Shamani  

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Timestamps:

00:00 - Intro
03:29 - Journey of Bellavita
05:28 - First funding
10:02 - Every founder needs to know this
11:47 - Key to every successful relationship
12:24 - Why did he acquire bevzilla?
14:27 - Should you start a D2C business?
18:43 - Loss making business
25:00 - How to make a consumer business?
29:50 - How to make a big business from a small product?
33:29 - Startup in competitive market
34:06 - How much money has he made?
34:43 - Marketing and Sales strategies
37:00 - Bellavita comparison strategy
39:47 - Heartbreak inspired idea
41:17 - Copy business works
41:53 - Zara’s strategy
42:49 - Money making businesses in India
47:06 - Global business from India
49:31 - Manufacturing opportunities in India
50:16 - Manufacturing business ideas
52:04 - Mistakes that founders make
56:50 - Prioritise marketplace over D2C
59:32 - Thank you for watching!

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My gear for shooting this video:

Canon EOS 200D II 24.1MP DSLR Camera: https://amzn.to/3GuiPFK
Canon EF50MM F/1.8 STM Lens: https://amzn.to/3WZOSoi
Canon EF-S 18-55mm f/3.5-5.6: https://amzn.to/3ZpKBMy
Yunteng Aluminium Tripod (Vct-690, Black): https://amzn.to/3ItEzV0
Zoom H6 All Black (2020 Version): https://amzn.to/3irUCIf
Shure SM7B Cardioid Vocal Dynamic Microphone: https://amzn.to/3GPimiM
Shure MV7 USB Podcast Microphone: https://amzn.to/3Xjy63d
GODOX SL150II 150W LED Video Light: https://amzn.to/3XeN0aL

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In today’s episode of Figuring Out, we have Aakash Anand in conversation with Raj Shamani. He is the co-founder of Bellavita, Director at Bezvilla, and an Angel Investor. Today’s episode will not just give you insights on business but will inspire you towards business.

In this episode, we talked about how Bellavita was started with skincare products, how it used to make 2-3 crores a month, how it got approached by the Ananta Capital’s team and how they strategically invested, and how he got 60 crores after selling half of his company and the growth journey of Bellavita. He shared how Strategic investors are different from Venture Capitalists. We talked about the perspective behind the words business and startup. He also shared a step-by-step process for anyone to start a business and how they can scale with time.

He also shared about his first heartbreak and how it led to Bellavita perfumes, he then shared business opportunities in India, and how to take Indian business globally. He gave us an interesting tip for finding business ideas. Towards the end, we talked about a few mistakes that every founder makes which turn their business into loss-making and when is the right time to take business from marketplace to D2C. For more such insightful conversations, subscribe to our channel and join us on this journey of Figuring Out.

Follow Aakash Anand On:
Instagram:   / aakash_idam  
LinkedIn:   / aakashanand  

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To Know More,
Follow Raj Shamani On ⤵︎

Instagram @RajShamani
  / rajshamani  

Twitter @RajShamani
  / rajshamani  

Facebook @ShamaniRaj
  / shamaniraj  

LinkedIn - Raj Shamani
  / rajshamani  

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