Today, we talk with Ryan about this incredible business they’ve built in California, their expansion into the industry providing workwear, plus how their audiences have widened to include not only the trades but also this huge market for transitional workwear.

0:00 - Intro
0:14 - Defining ‘trade’
1:11 - Purpose Built Pro
8:17 - Pro division growth
9:55 - Discovering the industry and commonsku
10:39 - How Purpose Built uses commonsku
14:00 - Marketing at Purpose Built
16:59 - Purpose Built’s Mission
20:55 - About Ryan McAlister
23:29 - Advice for new entrepreneurs

READ THE ARTICLE HERE:
https://community.commonsku.com/blog/...

LISTEN TO MORE EPISODES HERE:
https://open.spotify.com/show/7rPjRjv...

Apple Podcast: https://podcasts.apple.com/ca/podcast...