Welcome to this video on Total Quality Management (TQM) - a comprehensive approach to quality management that has been embraced by businesses around the world. In this video, we will explore what TQM is, its key principles, and how it can be applied to improve business performance.

First, we will define TQM and explain its origins, including its roots in the Japanese manufacturing industry. We will then delve into the five key principles of TQM: customer focus, continuous improvement, employee involvement, process-centered approach, and data-driven decision making.

We will also discuss how TQM can be applied across different industries and sectors, and provide examples of successful TQM implementations. Additionally, we will address some of the common challenges businesses face when adopting TQM and provide tips for overcoming them.

Whether you are a business owner, manager, or simply interested in learning more about quality management, this video is for you. By the end of this video, you will have a better understanding of TQM and its potential to transform your organization's performance. So, sit back, relax, and let's dive into the world of Total Quality Management!